Bliss Manor: Rodeo Drive Immersive Pop-Up Experience
An exclusive 24-day luxury acquisition journey at Suzanne Somers' former Palm Springs mountainside estate, now owned by The Altman Brothers
The Vision: Where Luxury Meets Acquisition
Experience Bliss Manor, a sprawling 28-acre estate just 8 minutes from Palm Springs airport, complete with six private casitas, as it transforms into a limited-time Rodeo Drive pop-up of immersive retail experiences during the high-energy weeks of Coachella and Stagecoach. This unparalleled, exclusive pop-up reimagines luxury retail as an unforgettable acquisition journey, uniting non-competing luxury brands within its intimate setting.
Your brand will command one of six private casitas, offering an exclusive space for immersive product presentations throughout this highly anticipated 24-day pop-up. Both Bliss and The Altman Brothers are dedicated to actively providing valuable UHNW leads and personalized introductions, ensuring your brand connects directly with key decision-makers in an environment that perfectly mirrors their sophisticated lifestyle during this unique, time-sensitive opportunity.
Strategic Partnership: Bliss Manor & The Altman Brothers
Unparalleled Access
Bliss and The Altman Brothers actively promote the event to their exclusive client rosters, driving qualified leads directly to your brand.
Built-In Credibility
Leverage the combined reputations of Bliss and The Altman Brothers in the luxury market to position your brand alongside the most coveted names in high-end real estate and lifestyle.
Direct Client Pipeline
The combined commitment of Bliss Manor and The Altman Brothers includes active lead generation and curated introductions at both the kick-off event and exclusive dinners, ensuring a direct client pipeline.
The 24-Day Experience Timeline
The experience launches with two unforgettable immersive events that create genuine connections and lasting impressions, then transitions into 22 days of intimate, personalized client appointments. This structure ensures maximum impact during launch while providing extended time for meaningful acquisition conversations in your private casita.
The Client Journey: Every Detail Perfected
Handwritten Invitation
Guests receive an elegant invitation with QR code to RSVP and share preferences—setting expectations from the first touchpoint.
Luxury Chauffeur Arrival
Chauffeur service picks up guests, creating anticipation and reinforcing the luxury positioning from departure to arrival.
Personalized Welcome
Upon arrival, guests receive warm or cold hand towels infused with their favorite scent, plus a specially crafted tea ceremony—an immediate sensory connection.
Estate Experience
After securing belongings, guests tour the property and wellness amenities before beginning their brand appointments and acquisition journey.
Every moment is designed to make guests feel valued and understood, priming them for meaningful brand engagement. This level of personalization dramatically increases receptivity and conversion rates.
Culinary Excellence as a Differentiator
Michelin-Caliber Programming
Food experiences anchor the event with unforgettable moments. Day 1 features sophisticated hors d'oeuvres during the kick-off networking event. Day 2 brings an intimate 24-person dinner orchestrated by our chef partner.
Days 3-24 include an omakase counter experience available to appointment guests—a distinctive touch that elevates standard hospitality to extraordinary.
Brand Integration Opportunities
Partners can collaborate with our Chef to create an amuse-bouche inspired by your brand, welcoming guests into your activation space with a multi-sensory experience that's both memorable and Instagram-worthy.
This optional enhancement creates immediate emotional connection and provides natural content opportunities for both guests and your marketing team.
Partnership Investment Tiers
Crown Partner
$200,000 (1 available)
- Master activation space
- 100+ UHNW appointments
- Decal on Casita
- Lead partner for press
- Toast moment at both events
- Logo on omakase menu
- 4 reps at kick-off, 2 at dinner
- 15 guest allocation (kick-off), 5 (dinner)
- Dedicated influencer integration and posting
- Access to all raw and edited footage
- 3 caviar and champagne tasting mixers for 12 guests at each
- Priority access to use property as venue for 5+ curated pm events
- Coachella + Stage Coach
Echelon Partner
$85,000 (3 available)
- Premium activation space
- 50+ UHNW appointments
- Included in all press
- Decal on Casita
- Gifting opportunities
- 3 reps at kick-off, 1 at dinner
- 10 guest allocation (kick-off), 3 (dinner)
- 1 dedicated recap video
- Iinfluencer integration
- Access to use property as venue for 4+ curated pm events
- 2 caviar and champagne tasting mixers for 12 guests at each
- +20,000 for Stage Coach
Apex Partner
$45,000 (1 available)
- Dedicated activation space
- 25+ UHNW appointments
- Gifting opportunities
- 2 reps at kick-off event
- 8 guest allocation for kick-off
- Influencer integration
- Access to use property as venue for 2+ curated pm events
- 1 caviar and champagne tasting mixer for 12 guests
- +10,000 for Stage Coach
What Bliss Delivers: Full-Service Execution
Venue & Design
Complete property procurement and setup
Culinary Program
Chef sourcing and complete food experiences
Transportation
Luxury chauffeur service coordination
Lead Generation
Qualified UHNW prospect sourcing and management
Wellness Amenities
Massage, cold plunge, cryotherapy, sensory deprivation
PR & Programming
Media outreach plus exclusive experiences like pasta and sushi classes
You focus on your brand experience. We handle everything else—from security and staffing to invitations and appointment scheduling. This turnkey approach ensures flawless execution while maximizing your team's time for what matters: client relationships.
Your Brand Activation: Creative Freedom Meets Structure
Each partner receives a private casita with complete autonomy to create whatever experience you envision. The space is entirely yours—transform it however you choose, design any client journey, implement any activation concept. You have total creative freedom to bring your brand vision to life while benefiting from the estate's inherent luxury positioning.
Design Immersive Experiences
Transform your dedicated space into a full sensory brand environment for product showcases, customizations, or interactive client journeys.
Drive Sales & Loyalty
Leverage the intimate setting to facilitate immediate purchases and cultivate lasting client relationships beyond traditional retail.
Exclusive Culinary Enhancements
Collaborate with our Michelin-starred chef for brand-inspired dishes, or offer limited-edition creations unique to Bliss Manor.
ROI Beyond Revenue: The Bliss Manor Advantage
While direct sales matter, Bliss Manor delivers compound value. You're not just acquiring customers—you're building relationships with ultra-high-net-worth individuals in an environment that predisposes them to receptivity and trust.
The multi-day format allows for follow-up appointments, deepening connections. Wellness amenities keep guests on property longer, increasing dwell time with your brand. The Altman Brothers' ongoing promotion extends your reach beyond the 24-day activation.
Press coverage positions your brand within the luxury lifestyle conversation. Guest allocations let you bring your own VIPs, strengthening existing relationships.
This is relationship marketing at scale, wrapped in an experience that reflects the lifestyle your clients already live—or aspire to.
UHNW Appointments
Title partner allocation
Days of Activation
Extended brand exposure
Exclusive Brands
Curated, non-competing
Limited availability. Six brand partnerships only. Contact us to secure your casita and begin crafting your immersive acquisition experience at Bliss Manor.
Next Steps: Partner with Bliss Manor
Josh Meyers
CEO, Bliss
Phone
+1 (678) 764-2294
josh.meyers@blissplayground.com
Let's discuss how Bliss Manor will deliver measurable ROI through qualified UHNW appointments, viral brand experiences, and lasting client relationships.